Introduction

The potato has been rediscovered, shedding its ‘humble spud’ image to be dubbed the ‘super food’.

Throughout history potatoes have had a ‘coloured career’ but no phase more exciting than now. Research is discovering more and more fantastic reasons why potatoes should always be the top of your shopping list.

Potatoes and Potassium Potatoes lead all other produce as a source of potassium - even those with a reputation of being a great potassium source like bananas. • More...

Powered by Potatoes Potatoes are an excellent carbohydrate food to improve your performance in sport! • More...

Vitamin C Give your immune system a boost this winter by increasing your potato intake. • More...